Retail and ecommerce
Legacy batch platforms that cannot support real-time triggered journeys. Disconnected loyalty and transactional data sitting outside the MAP. Personalisation ambitions that outpace what the current stack can execute.
Braze Partner Australia
Composed Digital is Australia's preferred Braze SI and the region's only pure-play Braze-first composable technology consultancy. We help enterprise organisations across Australia and the Asia-Pacific region implement, migrate, optimise and extend Braze as part of a modern composable marketing technology stack.
The Braze Solutions Partner programme is tiered, with Gold representing one of the highest levels of verified partner capability globally. To reach and maintain Gold, partners must show sustained delivery volume, validated technical capability across the Braze platform, and measurable commercial outcomes.
Partner tier is one of the clearest external signals of implementation depth when evaluating a Braze partner in Australia. Gold status cannot be purchased and is not retained without continued delivery.
We are also one of very few agencies in APAC to hold Partner Led Onboarding (PLO) certification, and we are active members of the Braze Alloys Programme and Braze Alloys Orbit community.
The Braze ecosystem in Australia and APAC is compact, and enterprise procurement teams often evaluate the same shortlist. Our differentiation is practitioner depth, APAC delivery context, and direct operating experience across the platforms organisations most often migrate from, including Adobe Campaign, Salesforce Marketing Cloud, Oracle Responsys and legacy batch stacks.
Legacy batch platforms that cannot support real-time triggered journeys. Disconnected loyalty and transactional data sitting outside the MAP. Personalisation ambitions that outpace what the current stack can execute.
Consent architecture that is under-built for growth. Product hierarchies that do not map cleanly to standard Braze data models. Regulatory constraints requiring robust suppression, preference and audit design.
High-frequency events like searches, bookings, check-ins and cancellations flowing in real time to Braze. Multi-market rollouts with region-specific compliance and content.
Engagement and retention at scale, churn prediction and intervention journeys, and lifecycle programs from trial conversion through re-engagement and win-back.
Large customer bases with suppression complexity, service notification and marketing channel separation, and cross-sell journeys across app, SMS and email.
Onboarding and activation powered by product usage signals, account-level data modelling for B2B environments, and churn mitigation mapped to in-product behaviour.
Our Braze partnership spans four core service areas. Each can run as a standalone engagement or as a longer-term program.
Discovery, solution design, build, data integration, quality assurance and go-live with a structured four-phase delivery model.
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02Roadmapped optimisation programs including Intelligent Selection, Intelligent Timing, Intelligent Channel, Predictive Churn, Predictive Events and Decisioning Studio.
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03Composable data architecture across Segment, Snowflake, Databricks, Hightouch and event pipelines that feed Braze with clean, timely data.
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04Structured advisory for teams evaluating Braze, planning migration, or reviewing operating model and platform performance.
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Implementing Braze is one stage. Extracting sustained commercial value requires a retained model designed for continuous execution. Composed Accelerate is our blended team model spanning architects, engineers and strategists.
Accelerate operates in three modes: Enable and Support, Run and Activate, and Performance. Team shape adjusts as your organisational needs change, while staying integrated with your Braze Customer Success team.
We integrate with what you have and build toward what you need. We do not require a clean-slate environment to begin delivering value.








Segment (Twilio), Hightouch, mParticle, Tealium, Amperity
Snowflake, Google BigQuery, Databricks, Amazon Redshift, Microsoft Fabric
Amplitude, Mixpanel, Looker
Google Tag Manager, Adobe Launch, Tealium
Talon.One, Givex, Antavo, Eagle Eye
Implementation and PLO. Uplift of Salesforce CRM and Snowflake. Introduced Hightouch for seamless integration between Snowflake and Braze. Replaced Sitecore CDP with Braze and Hightouch SDK to drive real-time personalisation. Removed complex data processes leveraging Braze's API to drive real-time upsells.
Transformation and CDP. Launched five new regions on Braze leveraging Segment CDP. Braze uplift and new customer experiences across all regions. Facilitated Partner Led Onboarding. Integration of new mobile app experiences. Built internal Braze capability across client-side teams.
Implementation and enhancement. Architected Segment CDP integration with core billing platform and Braze. Designed and implemented solution across email, push, SMS and direct mail. Launched SDK to enable web personalisation. Internal capability build.
Common questions from enterprise teams evaluating Braze implementation, migration, and optimisation support in Australia and APAC.
Tell us what your organisation needs from Braze, and we will get in touch to discuss how we can help.