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Perspectives on martech and business from the staff at Composed

From Legacy to Lifecycle: Braze, composable architecture and the future of retail customer engagement in Australia

From Legacy to Lifecycle: Braze, composable architecture and the future of retail customer engagement in Australia

The platforms that underpinned a decade of digital marketing investment are in active decline. Here's what that means for enterprise retailers — an...

Joe MadafferiJoe Madafferi31 March 2026
The Multi-Workspace Challenge: Scaling Braze Across Enterprise Organisations

The Multi-Workspace Challenge: Scaling Braze Across Enterprise Organisations

Here's a conversation that comes up constantly in enterprise Martech. A business has been running Braze successfully for a couple of years — or the...

Ripley Raethel-ScottRipley Raethel-Scott16 March 2026
Breaking down Braze's 2026 Customer Engagement Review

Breaking down Braze's 2026 Customer Engagement Review

The 2026 Braze Customer Engagement Review is out, and unsurprisingly, AI dominates the conversation. But beneath the headline stats, there's a more nu...

Terry MefsutTerry Mefsut10 March 2026
Unpacking Braze's February release notes

Unpacking Braze's February release notes

It’s no secret that Braze is on an absolute tear when it comes to shipping features. We recently got a look at the roadmap for the year and while w...

Ripley Raethel-ScottRipley Raethel-Scott3 March 2026
Introducing Braze Communications Hub

Introducing Braze Communications Hub

We're excited to announce that Composed Digital's Braze Communications Hub is now available for deployment for all Braze customers whether you work wi...

Nick EpsteinNick Epstein18 January 2026
Composed Digital 1 Year Anniversary

Composed Digital 1 Year Anniversary

Today is a big day, Composed Digital is officially one year old today! 🎉 It's been a big year for the team, Terry Mefsut and I. We've cemented our...

Nick EpsteinNick Epstein17 January 2026
Braze Q3 FY26 Results

Braze Q3 FY26 Results

Most people in our network would have seen these results: 25%+ YoY revenue growth, expanding enterprise footprint, and solid retention...none of this...

Terry MefsutTerry Mefsut27 December 2025
Building strong customer engagement use cases

Building strong customer engagement use cases

Building effective customer engagement using your martech stack and first-party data can often be a complex task for marketers. I have found that my c...

Peter TurnerPeter Turner10 December 2025
Composed Digital x Webjet.com.au partnership

Composed Digital x Webjet.com.au partnership

We’re proud to partner with Webjet.com.au to accelerate their transformation and MarTech capability with the power of Braze to drive personalisation a...

Nick EpsteinNick Epstein15 October 2025
Braze Product Annoucements @ Forge

Braze Product Annoucements @ Forge

Today's product announcements at Braze Forge take another step toward solving complex marketing challenges in a streamlined way, interweaving AI to ma...

Terry MefsutTerry Mefsut30 September 2025
Composed Migrator Tool @ City x City 2025

Composed Migrator Tool @ City x City 2025

Was awesome to see Martech pioneer and Braze co-founder Jonathan Hyman presenting Composed Digital's Braze Data Center Migrator Tool.With the launch o...

Terry MefsutTerry Mefsut11 August 2025
Five steps to a successful Braze onboarding

Five steps to a successful Braze onboarding

With acquisition budgets being slashed, CMOs now have to justify their top-funnel spend while ensuring that they optimise all the leaky funnels across...

Peter TurnerPeter Turner18 June 2025
Introducing Braze Data Center Migrator

Introducing Braze Data Center Migrator

Data sovereignty requirements are tightening across every major market. Australia's Privacy Act amendments, GDPR enforcement, and new Asia-Pacific reg...

Nick EpsteinNick Epstein10 June 2025

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